Friday, November 23, 2012

SEO Tools

There are lots of SEO tools available that you can instantly find online. In fact, by just typing the word “SEO tools” on Google will give you over a million search results. This could be a good thing because your options are not limited. All you have to do is to choose which can effectively enhance website traffic and revenue. But on the other hand, you might confuse as there are endless SEO tools in the market and not all tools are a good, so to choose right one is bit tough. There are four major types of SEO tools.

seo tools

1. Keyword Research Tools

Keyword research and analysis is the initial step of search engine optimization. It is crucial to select targeted keywords that will help to get good traffic for your website. In the current scenario Google comes on the first place in terms of search market share. However, in order to keep going, select such a keyword tools that will provide you with ample data for the 3 major search engines: Google, Yahoo and Bing.

2. Meta Tags Analyzer Tools

This tool inspects the Meta tags of your web page to ensure search engine compatibility. Meta tags check your web page for sticking to the basic search engine guidelines. Take for example if the title tag of a web page is more than 65 characters, then the tool will issue a warning. You don’t have to do anything just Enter your website link in the URL box and this tool will give you results in just a few seconds.

3. Backlinks Checker Tools

This is often called, link popularity tools. Actually, SEO is not just limited to Meta tags and a good content, but also about utilizing high quality backlinks. The basic idea here is simple. If there are several websites that are pointing back to your website or articles, then your site will receive more traffic. This will eventually make your website popular and rank high on major search engines. Backlink Checker tools will help you get detailed information about the backlinks including link authority, PR, follow, no follow, and more.

4. Web Analytics Tools

It is a software program which analyzes the importance of your inbound links by pointing the source. It also helps in determining the geographical location of your traffic so that you can understand the origin of your market.

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